TM Analysis:
Age - 30's
Gender - Male & Female
Income - Higher Income Range
Race - All
Education - College Educated
Sara Filler
A top sales agent for her company.
Sara works all week long and all
day long and earns a very nice
income. She also has two cats at
home and a soon to be husband
Sam. She runs and spends lots of
time out in the outdoors.
Task 1 - Sara stops by the website to see if she can get her favorite cup of coffee at Jo's in a big bag for her personal use at home.
Task 2 - She will check the menu on the website to see what she can pick up for her and her co-workers for lunch.
Charles Steele
Is a real estate agent who's main
office is located near Jo's. Every
morning he stops by Jo's for his
morning coffee. A couple of times
a week he'll stop by Jo's for lunch
as well. He's more of an indoor
guy and doesn't spend too much
time outside.
Task 1 - Will stop by the website to see if he can get some catering done for his office party that he'll be throwing.
Task 2 - Will check the website to see if there will be any shows around the area or at Jo's for the weekend.
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